Legal

Privacy Policy

Effective Date: November 6, 2026

Alpharetta Spotlight ("we," "our," or "us") values your privacy and is committed to protecting the information you share with us. This Privacy Policy explains how information is collected, used, disclosed, and protected when you visit or interact with this website.

Information We Collect

We may collect information that you voluntarily provide, including:

Name
Email address
Phone number
Business information
Messages submitted through contact forms
Information submitted when claiming a listing, entering contests, requesting offers, subscribing to updates, or otherwise interacting with the website

We may also automatically collect certain technical and usage information when you visit or interact with this website, including:

IP address
Browser type and version
Device type and operating system
Pages viewed and URLs visited
Referring websites or sources
Date and time of visits
Session information and duration
Links, buttons, and other website elements you interact with
Traffic source and campaign information, such as UTM parameters
Anonymous or pseudonymous identifiers used to distinguish website visitors
Website performance and error information

How We Use Your Information

We use collected information to:

Respond to inquiries
Provide requested services
Improve this website and the services provided through it
Operate local business listings, offers, contests, and other website features
Send requested communications
Understand how visitors use and interact with the website
Measure the effectiveness of content and marketing
Diagnose technical issues and improve website performance
Prevent fraud, misuse, and abuse
Protect the security and integrity of the website and platform
Comply with legal obligations

Cookies, Analytics, and Session Replay

This website is operated using the My Town Spotlight platform. My Town Spotlight uses cookies, local storage, and similar technologies to operate its websites, understand how visitors use them, measure performance, diagnose technical issues, and improve its services.

My Town Spotlight uses PostHog, an analytics and product-improvement service, across websites and applications operated on the platform. PostHog collects certain technical and usage information, which may include pages and URLs visited, referring pages, traffic sources, browser and device information, session information, and interactions with website elements such as links and buttons. PostHog uses cookies, local storage, or similar technologies and may assign an anonymous or pseudonymous identifier to a visitor or browser.

When you sign in or otherwise use an authenticated portion of the platform, analytics information may be associated with your account. This may include your user identifier, name, email address, and activity associated with your use of the platform.

My Town Spotlight also uses PostHog's session replay technology. Session replay allows us to reconstruct how visitors navigate and interact with the website so that we can identify usability problems, technical errors, and areas for improvement. Session replay may capture interactions such as page navigation, clicks, scrolling, and interactions with website elements.

PostHog may also receive technical diagnostic information, including application errors, affected pages or application paths, and related technical information used to diagnose and correct problems.

We take steps to limit the collection of sensitive information through analytics and session replay and do not intentionally use these technologies to collect passwords, payment card information, or other sensitive information entered into forms.

Information collected through PostHog is used to understand website and platform usage, diagnose technical issues, improve functionality and user experience, and measure the effectiveness of content and marketing.

Analytics technologies on this website are subject to your analytics cookie preferences where applicable. You may also limit cookies and similar technologies through your browser settings. Disabling certain technologies may affect some website features.

Email Communications

If you choose to receive marketing or promotional emails from us, you may unsubscribe at any time using the unsubscribe link included in those emails.

We may still send non-promotional communications when necessary to provide services you requested, administer your account, respond to inquiries, or provide important notices regarding the website or services.

Sharing Information

We do not sell your personal information.

Information may be shared with trusted service providers that help operate this website or the My Town Spotlight platform, including providers that assist with website hosting, analytics, email delivery, text messaging, payment processing, customer communications, data storage, security, and other technology or operational services.

These providers may use information only as necessary to provide services on our behalf or as otherwise permitted by applicable law.

We may also disclose information when required by law, legal process, or governmental request, or when reasonably necessary to protect our rights, property, users, services, or the safety of others.

Mobile Information and Text Messaging

If you provide your mobile phone number and consent to receive text messages, we may use your number to send the types of messages described at the time you provide consent. These messages may include service-related notifications, customer support communications, appointment reminders, account notifications, offers, promotions, or other communications you have agreed to receive.

Mobile information, including your phone number and text messaging consent, will not be sold, rented, or shared with third parties or affiliates for their own marketing or promotional purposes.

We may share mobile information with service providers that help us deliver and support our text messaging services, such as telecommunications providers, messaging platforms, hosting providers, and other vendors acting on our behalf. These providers may use the information only to provide services to us and not for their own marketing purposes.

You may opt out of receiving text messages at any time by replying STOP to any message. After you opt out, you may receive a confirmation message, and no further messages will be sent unless you provide consent again. For assistance, reply HELP or contact us using the information provided in this Privacy Policy.

Message frequency may vary. Message and data rates may apply.

Third-Party Links

This website may contain links to websites or services operated by third parties. We are not responsible for the privacy practices, security, or content of those third-party websites or services. We encourage you to review their privacy policies before providing personal information.

Data Security

Reasonable administrative, technical, and physical safeguards are used to protect personal information against unauthorized access, use, alteration, disclosure, or destruction.

However, no method of electronic transmission or storage is completely secure, and we cannot guarantee absolute security.

Data Retention

We may retain personal information for as long as reasonably necessary to provide our services, fulfill the purposes described in this Privacy Policy, comply with legal obligations, resolve disputes, prevent fraud or abuse, and enforce our agreements.

Retention periods may vary depending on the type of information and the purpose for which it was collected.

Your Rights

Depending on your location and applicable law, you may have certain rights regarding your personal information, including the ability to request:

Access to personal information we maintain about you
Correction of inaccurate personal information
Deletion of certain personal information
Information about how your personal information is used or disclosed
Restriction of or objection to certain processing
Withdrawal of consent where processing is based on consent

These rights may be subject to exceptions or limitations under applicable law.

To exercise an applicable privacy right, please contact us using the information below. We may need to verify your identity before completing certain requests.

Children's Privacy

This website is not directed toward children under the age of 13, and we do not knowingly collect personal information from children under 13.

If we learn that we have collected personal information from a child under 13 without appropriate authorization, we will take reasonable steps to delete it.

Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, services, or legal requirements.

When changes are made, the updated Privacy Policy will be posted on this page and the Effective Date will be updated. Your continued use of the website after an updated policy becomes effective is subject to the revised policy.

My Town Spotlight Platform

This website is powered by My Town Spotlight, which provides the technology infrastructure used to operate Alpharetta Spotlight.

My Town Spotlight may process information collected through this website to provide website hosting, business directory functionality, communications, analytics, security, marketing, and related platform services.

Certain technologies, including website analytics and session replay provided through PostHog, are implemented at the My Town Spotlight platform level and may operate across websites and applications powered by the platform.

Depending on the nature of the service and information involved, My Town Spotlight may process information on behalf of the operator of this website or for its own legitimate platform purposes as described in this Privacy Policy.

Contact Us

If you have questions about this Privacy Policy or wish to exercise an applicable privacy right, please contact:

Alpharetta Spotlight
9925 Haynes Bridge Rd Ste 200 #501, Alpharetta, Georgia, 30022, United States
+17705207636
hello@alpharettaspotlight.com